Value investing is an investment strategy that involves buying stocks that are undervalued in the market, based on their fundamental financial and operational characteristics.

Value investors typically look for stocks that have a lower price-to-earnings ratio (P/E ratio) or price-to-book ratio (P/B ratio) compared to the broader market or their industry peers.

This approach is based on the belief that the market may have overlooked or undervalued the company’s potential for future growth and profitability.

The goal of value investing is to find stocks that have strong long-term potential and trade at a discount to their intrinsic value, providing an opportunity for capital appreciation when the market eventually recognizes their worth.